What is your business?

There are so many online business opportunities out there but exactly what are they? The huge majority are simply focused on generating a good income for the “owner” of the business. They are simply involved in a numbers game.

All business is based on a numbers game of course. The more people who see your offer the more there are that will buy. But what then? Good business is all about building a strong relationship with the client/partner. Good business does not just get you to buy and then leave you to your own resources and efforts to learn exactly how to actually do the online business in order to make money. Or, even worse, sell you more and more stuff to “help” you do the business. No, good business will partner with you and show you exactly what to do to make money with your new online business.

Have you noticed that there are all sorts of businesses out there that are selling tools to do business online? And you can make money if you get others to buy these tools? This is really the business development world. Not for most of us. Forget about the tools. Find the right product for you to get into. We make money by providing (selling) a real service or product to people who want it. In the online network market, we make more money when we help other people sell that service or product.

So what business are you in? If it is just to make money you will fail. Remember, we get rewarded commensurate to the service we provide to others who need/want that service. The service I am referring to can be access to a service or a product. People know when you are just trying to take their money. Look carefully at your “Mission”. Exactly why are you doing this business? What exactly is the business that you are doing?

I am currently doing a business that is focused on ensuring that one can just enrol and the company will do everything else to grow my business and organization for me. I don’t have to learn how and where to advertise. I don’t have to develop a web site or make a sales video. I don’t have to “sell”. And I can just personally enjoy the great product. Of course I can do more if I want to. From selling more of the product, thereby pocketing the difference between the wholesale price and the retail price. I can sign people up directly if I want to (and I want to because this will help my friends and family earn a decent income even though they don’t know how to do stuff online). This is the model of the sort of business that I believe is what will stick in the online world.

To sum up, look for a business that is congruent with your own values. Make it your mission to help others through providing a product or service that has real value. If you can, include in your mission that you will help others to earn a good income through selling the product or service and helping others to do the same.